7 Facebook Must-Do List to Increase SEO Traffic

7 Facebook Must-Do List to Increase SEO Traffic

Facebook is a great way of promoting a product or a business. As a business owner, Facebook marketing can be a valuable part of your marketing strategy to increase SEO traffic for your website.  It involves creating a Facebook Page for your business and using various features and tools provided by Facebook to reach and engage with your target audience.

If you’re looking to increase your Facebook SEO traffic and get more people to visit your site, then Facebook is the way to go. It’s not just for business anymore. it’s also an essential part of SEO (search engine optimisation) strategies.

Using Facebook as an SEO tool can increase more traffic to your site. This drive engagement on social media and encourages your audience to spread the word about what you do. 

By optimising your Facebook presence for search engines, you can increase the SEO traffic and the visibility of your website.

Here are the 7 Facebook Must-Do List to Increase SEO Traffic:

  1. Add an author snippet to post
  2. Using open graph tags
  3. Using Facebook debugger
  4. Posting regular updates
  5. Add Call-To-Action button (CTA)
  6. Like and Follow Invitations
  7. Adding clickable links

 

Social media graphics with a group of people on white table or background

 

1. Add an author snippet to posts

An author snippet is a brief bio of the person who wrote a post. It’s a little like adding an author photo for your profile, but it goes into more detail about their expertise and qualifications. It is helpful in building your reputation on the platform and increase the visibility and credibility of your content.

This can be helpful because it allows people to connect with you on an emotional level (you’re talking about someone they care about), which helps build trust and leads to sales conversions.

2. Using Open Graph tags

Open Graph tags are a way to help you boost your social media presence and make your content more visible to search engines. Open graph tags include title, descrioption, image and the URL.

They’re also important for SEO, as they can help you get more views on Facebook, Twitter and YouTube (among other sites).

The best way to add open graph tags is through the Facebook Page Manager tool. You’ll need a Facebook account with at least 200 followers before you can do this step—and if you don’t have one yet, it’s time to get started!

3. Use the Facebook Debugger to sort out any issues

Facebook’s debugger tool is a great way to find out what exactly is going wrong with your page. It can help you fix the issues and get your site back up and running!

Once you’re there, click on “Get Started” below the image of an owl (the icon for this website). This will take you through a quick set-up process that should only take about 5 minutes at most; if it takes more than 10 minutes, start over from step 1 again!

4. Share updates regularly

Sharing updates regularly on your Facebook Page can help keep your audience engaged and drive traffic to your website.

You can increase the number of shares your updates get by sharing them at the right time. It’s a good idea to share content on a regular basis, but not too often. Sharing too many updates will decrease your engagement and make it difficult for people who are interested in seeing new content from you to find it easily. If you want to get more people engaging with your page, make sure that you share only what’s relevant and timely for them – otherwise they’ll just scroll past it!

Don’t spam followers: Don’t send out links where someone has already seen them before (this includes email blasts). Make sure that every update is unique enough so that there aren’t any duplicate posts throughout the day/week etc., which could lead down a path towards getting banned from Facebook altogether!

5. Add a call-to-action button to your page

A call-to-action button is a way to provide visitors with a simple and direct way to get more information, contact you, or make a purchase.

Examples for CTA’s are ‘Contact Us’, ‘Shop Now’ or ‘Sign Up’ buttons.

You can add the CTA button to the top of your Page or in the right column. You can also edit or remove the CTA button at any time.

6. Invite people to like and follow your page

Invite your friends to like and follow your Facebook page. This is a must-do for any business because it increases the number of people who will see your posts and might become customers.

Post regularly on Facebook, especially on days when you have events or sales happening in stores or online. If there is something that’s unique about a particular product, post about it often!

7. Add a clickable link to your updates

The next thing to consider is your updates. Do you want to add a clickable link to each of your updates? Where should this link be hosted?

If you aren’t sure how best to do this, there are many options available:

  • Use a link shortener like bitly or googlesyndication (google) – the only problem with using these services is that they take up space on your page and can cause issues if someone shares it without following through with clicking on their website. So make sure there are no spelling errors in the title before uploading!
  • Use a custom URL – Your Facebook Page URL looks something like: https://www.facebook.com/pages/Your-Facebook-Page/XXXXXX where XXXXXX is an 8 – 10 digit number depending on how many pages you have created on Facebook before (and yes I know this takes ages). So instead of adding links directly through ‘Page Settings’ within Facebook itself then why not create one for yourself which will let others know exactly where they need too go when visiting via search engines such as Google Search Engine Results Page Listings – SERP!

Conclusion

There are several different ways to promote your business on Facebook. But it is important to know what works best for you and your company. Learn more tips and insights on SEO for Facebook | Key Ways to Optimize Your Facebook Fan Page – SEO Sydney AU 

Share:

Facebook
Twitter
Pinterest
LinkedIn

Leave a Reply

Related Posts

Understanding NAP in Local SEO

Understanding NAP in Local SEO

NAP stands for Name, Address, and Phone number. These three pieces of information  form the core of your   online identity. They tell your customers